For years, businesses that provide healthcare services have had to rely on traditional forms of advertising such as community newspapers and the yellow pages to promote their services. Due to the advancements in technology, particularly the growth of the internet, more people are turning to online resources to find local stores and services. In fact, research has shown that more than 75% of consumers are now shopping online for products and services. Today, the health service industry must modify their marketing strategies to reach potential patients. One such health service field that can now use technology to reach patients is the Dental Profession.
Today, dental health professionals have the ability to create their own unique custom built dental web design. With an affordable dental web design, a dental practice will establish a strong professional online presence and make the information about the practice and the types of services offered, such as general dentistry, pediatric dentistry, orthodontics, cosmetic dentistry, and more, available to online users. As well, a professional website can serve as a dental practice online because the dentist has the ability to streamline the appointment process, introduce the dentistry staff with bios and pictures, provide a virtual tour of the office, answer frequently asked questions, provide maps and directions to the office, make it more convenient for patients to contact the office, and show educational videos. A practice also has the option of providing downloadable documents for patients to print, fill out, and bring to the office. It can significantly cut down on patient admission time.
There are dental web designs that will meet the needs of both small, medium, and large dental practices. You can have a custom built dental site specifically designed for an individual dental practice that will be unique to all other dental websites. You will have your own logo, colors, pictures, graphics, and layout and design. You will also have a domain registry, search engine placement and optimization, directory listings, email accounts, and monthly website statistics. As well, you will have the option of providing secure patient online registration. The registration information can be confirmed and entered in the new patient account from the comfort of the office administration desk. You can send out regular newsletters to your patients. You can even have a design that includes accepting secured online payments by patients.
Having a customized dental website design allows dentists to gain a competitive edge over other dental practices. In this technology driven age and the ever growing and expanding internet, it is essential for every business to have a website. A custom designed dental website will show consumers you are not only a professional dental practice, but also a practice that values its patients.